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Defective & Dangerous Products

Marketing Defects

Marketing defects include improper labeling of products, insufficient instructions, or the failure to warn consumers of a product's hidden dangers. A negligent or intentional misrepresentation regarding a product may also give rise to a product liability claim.

Unavoidably Unsafe Products

By their nature, some products simply cannot be made safer without losing their usefulness. For example, an electric knife that is too dull to injure anyone would also be useless for its intended purpose. It is generally believed that, as to such products, users and consumers are the best equipped to minimize risk. Thus, while a product might not be deemed unreasonably dangerous, manufacturers and suppliers of unavoidably unsafe products must give proper warnings of the dangers and risks of their products so that consumers can make informed decisions regarding whether to use them.

Common Defenses to Product Liability Claims

A defense often raised in product liability cases is that the plaintiff has not sufficiently identified the supplier of the product that allegedly caused the injury. A plaintiff must be able to connect the product with the party(ies) responsible for manufacturing or supplying it. There is an exception to this rule, known as the "market share liability" exception, which applies in cases involving defective medications. Where a plaintiff cannot identify which of the pharmaceutical companies that supply a particular drug supplied the drug he/she took, each manufacturer will be held liable according to its percentage of sales in the area where the injury occurred.

Another defense a manufacturer might raise is that the plaintiff substantially altered the product after it left the manufacturer's control, and this alteration caused the plaintiff's injury. A related defense is that the plaintiff misused the product in an unforeseeable way, and that his/her misuse of the product cause the injuries alleged.

Getting Legal Help for a Defective Product Injury

Product liability actions are often quite complex, and establishing legal fault often requires the assistance and testimony of experts. There are several theories under which a plaintiff might bring a claim, and several defenses that might defeat such a claim. Additionally, every state has its own laws and specific statutes that will affect a product liability action. Accordingly, it is important to consult an experienced attorney if you or a loved one suffers injury caused by a potentially defective product.

Dangerous Products FAQs


A person injured by a defective or dangerous product may be able to bring an action for product liability and recover damages under one of the following theories: 1) strict product liability; 2) negligence; or, 3) breach of warranty.


Strict product liability refers to one of the theories under which a plaintiff can proceed when bringing an action based upon an injury caused by a product. In a strict product liability action, a plaintiff can recover damages without showing that the manufacturer or seller of a product was negligent.


There are two types of warranties: 1) implied warranties; and, 2) express warranties. You might be able to recover for a breach of an implied warranty if your state has implied warranty statutes, which are usually found in a state's commercial code and are not specific to particular types of product, but are implied under the law to cover most categories of products. You might recover for a breach of express warranty if the seller or manufacturer of a product expressly extended a warranty to you, in writing or verbally, and the product injured you.


Implied warranties are established by state law, and apply to most products sold within the state. Some examples of implied warranties include the "warranty of merchantability," and the "warranty of fitness for a particular purpose." In essence, these warranties state that a product will be fit and safe for its intended purpose.


There are very specific rules governing how a manufacturer must disclaim any warranties that are implied under state law. Specific, conspicuous language is required. If the manufacturer successfully disclaimed all implied warranties, you cannot recover for a breach such warranties. However, you should not make this determination yourself, but show all documents that came with the product to an attorney, who will know the implications of the language used.


Evidence of subsequent remedial measures cannot be used as evidence of the manufacturer's negligence, but can be used to show other facts about the manufacturer, like ownership or control over the product's design.


Product liability refers to a manufacturer or seller being held liable for placing a defective product into the hands of a consumer. Responsibility for a product defect that causes injury lies with all sellers of the product who are in the distribution chain. Potentially liable parties include: the manufacturer; a manufacturer of component parts; the wholesaler, and the retail store that sold to the end consumer.


Historically, a contractual relationship, known as "privity of contract," had to exist between the person injured by a product and the supplier of the product in order for the injured person to recover. In most states today, however, that requirement no longer exists, and the injured person does not have to be the purchaser of the product in order to recover.




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